Americans for Prosperity (AFP) has initiated a new campaign aimed at advocating for the renewal of the 2017 Tax Cuts and Jobs Act. The campaign, which involves a substantial seven-figure investment, includes both digital and radio advertisements. AFP aims to bring attention to the potential financial impact on American families if the tax cuts are not renewed.
The organization will conduct numerous rallies and events nationwide to highlight the issue. They plan to engage with Members of Congress and leverage the attention surrounding Tax Day on April 15 to emphasize the financial ramifications of the expiring tax cuts.
AFP's Chief Government Affairs Officer, Brent Gardner, emphasized the significance of extending the tax cuts, stating: “The 2017 Trump tax cuts were the most pro-growth tax reform efforts in American history and AFP was proud to work alongside President Trump and leaders in Congress to give hardworking Americans much needed relief. If the Trump tax cuts are allowed to expire it will cause significant financial burdens to American families, workers and job creators. AFP is fighting on their behalf so every American knows of the imminent threat the largest tax hike in U.S. history presents and how they can make their voices heard and hold their lawmakers accountable."
Gardner further stressed the need for Congress to act swiftly: “Congress needs to act quickly and get the policy right, so businesses have the certainty they need to invest, and Americans feel the benefits well before the next election. With everything packed into one big reconciliation bill, the entire agenda is on the line. If they succeed, they’ll be heading into the midterms with the momentum of a big win – and their best chance to buck the historical political trends by delivering on their promises.”
The campaign serves as an extension of AFP's $20 million commitment announced in January, which is the largest investment by a conservative organization to support former President Trump's agenda. Recently, AFP and AFP Action have communicated with nearly 30 million voters over the past two years.
For further information on the potential impact of the tax cut expiration and to participate in the grassroots movement, individuals can visit ProtectProsperity.com.
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